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The healthcare industry is in a constant state of change. This is due to the increasing aging population as well as a shift in consumer behavior. This means that hospitals…

Whether you’re a hospital marketer or an interested party, there are many different ways to reach patients and potential patients. Some tactics involve advertising on traditional media, while others utilize…

Specialized hospital marketing involves creating, executing, and monitoring a comprehensive mix of planned communication tactics that engage current and future patients. It requires a strong understanding of healthcare regulations, which…

Orthopedic Surgery Marketing focuses on promoting specialty orthopedic services to potential patients. These services can range from sports medicine for young athletes to joint replacements for older patients. Many orthopedic…

A well-crafted advertisement can be a great way to attract new patients and promote your dental practice. Whether it’s a simple slogan, a catchy visual, or a persuasive message, the…

A dermatological advertisement is a way for your dermatology practice to promote their services to potential patients online. These ads can appear on search engines like Google and in social…

Specialized in Hospital MarketingThe healthcare industry is a rapidly-changing business, with patient expectations growing ever higher. Amid increasing competition, hospitals and healthcare providers must innovate their marketing strategies to remain…