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Promoting the hospital is the process of generating awareness about healthcare services offered by hospitals or medical establishments. It helps attract and retain patients while also establishing positive relationships with…

Hospital blog marketing is the practice of creating and publishing helpful content to attract and engage current and prospective patients. It requires a layer of expertise that goes beyond jotting…

Despite the industry’s unique challenges, there are many ways hospital marketing can help improve a healthcare organization’s customer acquisition and retention. From fostering relationships with referring physicians to providing an…

Dental marketing has become an essential component of a dental practice’s patient acquisition and retention strategy. A robust online presence is a must, and tactics like SEO, website design, social…

A hospital ad is a crucial element in promoting a medical facility’s services. Small hospitals rely on it to establish credibility and recognition within their community while large healthcare organizations…

The healthcare industry is incredibly competitive, both amongst hospitals within their own network and in the local market. Whether it’s to increase patient referrals from HCPs, build awareness, improve recruitment,…

A well-planned Hospital Marketing Strategy boosts patient outreach campaigns and strengthens brand identity. In addition, it identifies, nurtures and builds long-standing relationships with patients. However, healthcare marketing isn’t as easy…